PROJECTS
Improving user experience for booking car care service through mobile app.
Improving user experience for booking car care service through mobile app.
PRODUCT
Car Wash
APP Design
DESIGN PROCESS
Market Research
Ux Research
Design
Synthesis
Usability Testing
INDUSTRY
Automotive Services
DURATION
2022
24 Weeks
Metrics
USER
+15% User Satisfaction
95% Task Completion Rate (TCR)
+4 Iteration Testing
Project Overview
Car Wash Egypt is a mobile application designed to streamline the process of booking car wash services directly from your phone, catering to busy clients by offering door-to-door service. Utilizing environmentally friendly cleaning options, such as 0% water and alternative products, the app addresses the challenge of simplifying the booking process through a user-friendly interface
Project Overview
Car Wash Egypt is a mobile application designed to streamline the process of booking car wash services directly from your phone, catering to busy clients by offering door-to-door service. Utilizing environmentally friendly cleaning options, such as 0% water and alternative products, the app addresses the challenge of simplifying the booking process through a user-friendly interface
Project Overview
Car Wash Egypt is a mobile application designed to streamline the process of booking car wash services directly from your phone, catering to busy clients by offering door-to-door service. Utilizing environmentally friendly cleaning options, such as 0% water and alternative products, the app addresses the challenge of simplifying the booking process through a user-friendly interface
Problem Statement
Users found it difficult to efficiently book car wash services, often dealing with unreliable communication methods like WhatsApp or phone calls.
Problem Statement
Users found it difficult to efficiently book car wash services, often dealing with unreliable communication methods like WhatsApp or phone calls.
Problem Statement
Users found it difficult to efficiently book car wash services, often dealing with unreliable communication methods like WhatsApp or phone calls.
User Interview & Surveys
Through surveys and user interviews, I identified key pain points: the inconvenience of traditional booking methods and poor communication channels. These insights helped in developing personas representing our target users: busy professionals, eco-conscious individuals, and seniors looking for straightforward solutions.
Pain Points:
Inconvenient Booking: Users were frustrated by the time-consuming process required to book a wash.
Communication Gaps: Delayed responses and lack of confirmation made booking and service reliability questionable.
User Flow:
The user flow was is designed to minimise the number of steps required to book a wash. It begins with user registration, followed by vehicle and location selection, package choice, and appointment scheduling. Each step is designed to be intuitive, ensuring users of all demographics can navigate the app with ease.
User Interview & Surveys
Through surveys and user interviews, I identified key pain points: the inconvenience of traditional booking methods and poor communication channels. These insights helped in developing personas representing our target users: busy professionals, eco-conscious individuals, and seniors looking for straightforward solutions.
Pain Points:
Inconvenient Booking: Users were frustrated by the time-consuming process required to book a wash.
Communication Gaps: Delayed responses and lack of confirmation made booking and service reliability questionable.
User Flow:
The user flow was is designed to minimise the number of steps required to book a wash. It begins with user registration, followed by vehicle and location selection, package choice, and appointment scheduling. Each step is designed to be intuitive, ensuring users of all demographics can navigate the app with ease.
User Interview & Surveys
Through surveys and user interviews, I identified key pain points: the inconvenience of traditional booking methods and poor communication channels. These insights helped in developing personas representing our target users: busy professionals, eco-conscious individuals, and seniors looking for straightforward solutions.
Pain Points:
Inconvenient Booking: Users were frustrated by the time-consuming process required to book a wash.
Communication Gaps: Delayed responses and lack of confirmation made booking and service reliability questionable.
User Flow:
The user flow was is designed to minimise the number of steps required to book a wash. It begins with user registration, followed by vehicle and location selection, package choice, and appointment scheduling. Each step is designed to be intuitive, ensuring users of all demographics can navigate the app with ease.
Design Ideation & Userflow
After gathering insights from user research for the Car Wash mobile app, I moved into the design ideation phase. Using the detailed personas I developed from interviews and surveys, I had a clear view of what users needed and what frustrated them about existing car wash services.
Next, I worked on brainstorming to come up with initial design ideas. This step focused on finding creative ways to solve the specific problems users had mentioned, like the complicated booking process and unclear communication they often faced.
Then, I started sketching out wireframes. These wireframes sketched the basic layout and flow of the app, showing how users would interact with its features. They helped me see how the ideas from brainstorming could actually work in practice. This step was crucial for refining the app's design, making sure it was easy to use and really solved the users' problems.
Design Ideation & Userflow
After gathering insights from user research for the Car Wash mobile app, I moved into the design ideation phase. Using the detailed personas I developed from interviews and surveys, I had a clear view of what users needed and what frustrated them about existing car wash services.
Next, I worked on brainstorming to come up with initial design ideas. This step focused on finding creative ways to solve the specific problems users had mentioned, like the complicated booking process and unclear communication they often faced.
Then, I started sketching out wireframes. These wireframes sketched the basic layout and flow of the app, showing how users would interact with its features. They helped me see how the ideas from brainstorming could actually work in practice. This step was crucial for refining the app's design, making sure it was easy to use and really solved the users' problems.
Design Ideation & Userflow
After gathering insights from user research for the Car Wash mobile app, I moved into the design ideation phase. Using the detailed personas I developed from interviews and surveys, I had a clear view of what users needed and what frustrated them about existing car wash services.
Next, I worked on brainstorming to come up with initial design ideas. This step focused on finding creative ways to solve the specific problems users had mentioned, like the complicated booking process and unclear communication they often faced.
Then, I started sketching out wireframes. These wireframes sketched the basic layout and flow of the app, showing how users would interact with its features. They helped me see how the ideas from brainstorming could actually work in practice. This step was crucial for refining the app's design, making sure it was easy to use and really solved the users' problems.
Hight fidelity design
I designed the UI to facilitate a straightforward and efficient booking experience. This included a multi-step booking flow, real-time service tracking, and easy access to service history. Emphasis was placed on creating a clean, navigable interface that aligns with modern usability standards.
Hight fidelity design
I designed the UI to facilitate a straightforward and efficient booking experience. This included a multi-step booking flow, real-time service tracking, and easy access to service history. Emphasis was placed on creating a clean, navigable interface that aligns with modern usability standards.
Hight fidelity design
I designed the UI to facilitate a straightforward and efficient booking experience. This included a multi-step booking flow, real-time service tracking, and easy access to service history. Emphasis was placed on creating a clean, navigable interface that aligns with modern usability standards.
User Testing
The user testing for the Car Wash Egypt mobile app revealed several key insights that were crucial for refining the application:
Preference for Simplicity
Users favored a simple and clear interface over more complex designs. They appreciated straightforward navigation paths that made booking a service intuitive and quick.
Importance of Confirmation Feedback
Test participants indicated that receiving immediate feedback upon booking confirmation was essential. This included visual cues and notifications that reassured them their booking was successful.
Desire for Flexibility in Scheduling
Users expressed a need for more flexible scheduling options, allowing them to choose precise times and immediate scheduling if needed, reflecting the spontaneity of their needs.
User Testing
The user testing for the Car Wash Egypt mobile app revealed several key insights that were crucial for refining the application:
Preference for Simplicity
Users favored a simple and clear interface over more complex designs. They appreciated straightforward navigation paths that made booking a service intuitive and quick.
Importance of Confirmation Feedback
Test participants indicated that receiving immediate feedback upon booking confirmation was essential. This included visual cues and notifications that reassured them their booking was successful.
Desire for Flexibility in Scheduling
Users expressed a need for more flexible scheduling options, allowing them to choose precise times and immediate scheduling if needed, reflecting the spontaneity of their needs.
User Testing
The user testing for the Car Wash Egypt mobile app revealed several key insights that were crucial for refining the application:
Preference for Simplicity
Users favored a simple and clear interface over more complex designs. They appreciated straightforward navigation paths that made booking a service intuitive and quick.
Importance of Confirmation Feedback
Test participants indicated that receiving immediate feedback upon booking confirmation was essential. This included visual cues and notifications that reassured them their booking was successful.
Desire for Flexibility in Scheduling
Users expressed a need for more flexible scheduling options, allowing them to choose precise times and immediate scheduling if needed, reflecting the spontaneity of their needs.
Future Plans
Plans include integrating more payment options, real-time GPS tracking for service providers, and adding a feedback feature to continually adapt to user needs.
Future Plans
Plans include integrating more payment options, real-time GPS tracking for service providers, and adding a feedback feature to continually adapt to user needs.
Future Plans
Plans include integrating more payment options, real-time GPS tracking for service providers, and adding a feedback feature to continually adapt to user needs.
What I've learned
Designing the Car Wash Egypt app was a complex yet fulfilling journey that demanded extensive user research and market analysis. This project was not just about creating another digital tool; it was about reinventing how car wash services connect with customers, making every interaction seamless and every service booking a breeze.
Key insights from the project
Traditional Booking Frustrations
Many users expressed dissatisfaction with conventional booking methods. This insight led to the development of a streamlined scheduling interface in our app, directly addressing these concerns.
Demand for Real-Time Updates
Feedback highlighted a need for real-time service tracking. Consequently, we integrated GPS functionality, providing users with live updates on service status, thus enhancing trust and satisfaction.
These experiences have underscored my ability to transform traditional services with thoughtful UX/UI design, ensuring that the Car Wash app isn't just another app but a definitive upgrade in automotive service technology.
What I've learned
Designing the Car Wash Egypt app was a complex yet fulfilling journey that demanded extensive user research and market analysis. This project was not just about creating another digital tool; it was about reinventing how car wash services connect with customers, making every interaction seamless and every service booking a breeze.
Key insights from the project
Traditional Booking Frustrations
Many users expressed dissatisfaction with conventional booking methods. This insight led to the development of a streamlined scheduling interface in our app, directly addressing these concerns.
Demand for Real-Time Updates
Feedback highlighted a need for real-time service tracking. Consequently, we integrated GPS functionality, providing users with live updates on service status, thus enhancing trust and satisfaction.
These experiences have underscored my ability to transform traditional services with thoughtful UX/UI design, ensuring that the Car Wash app isn't just another app but a definitive upgrade in automotive service technology.
What I've learned
Designing the Car Wash Egypt app was a complex yet fulfilling journey that demanded extensive user research and market analysis. This project was not just about creating another digital tool; it was about reinventing how car wash services connect with customers, making every interaction seamless and every service booking a breeze.
Key insights from the project
Traditional Booking Frustrations
Many users expressed dissatisfaction with conventional booking methods. This insight led to the development of a streamlined scheduling interface in our app, directly addressing these concerns.
Demand for Real-Time Updates
Feedback highlighted a need for real-time service tracking. Consequently, we integrated GPS functionality, providing users with live updates on service status, thus enhancing trust and satisfaction.
These experiences have underscored my ability to transform traditional services with thoughtful UX/UI design, ensuring that the Car Wash app isn't just another app but a definitive upgrade in automotive service technology.
